Set 31140
Magical Unicorn
On shelves nowRetail price$9.99What LEGO charged
Worth now$6.15Based on 5 recent sealed sales
Asking now$10.49Typical price on 30 eBay listings
vs retail−38%Worth less than shop price
Too expensive
Selling costs more than this set returns.
How much is LEGO 31140 Magical Unicorn worth?
LEGO 31140 Magical Unicorn is worth about $6.15 sealed right now, based on 5 recent sealed sales. That's 38% below its $9.99 retail price. It came out in 2023 with 145 pieces. It's still sold in shops. Over the last 82 days its typical asking price has fallen 13%, from $12.00 to $10.49. We last checked it 8 days ago.
Price history
Value history
Oct 18$1030 listings
- Lowest
- $10
- Highest
- $13
- Change
- -13%
- Asking vs retail
- +5%
26 observations · median asking · rechecked 8× daily
Should you buy it?
Sellers want $10, but it’s actually been going for $6. Offer low.
If you bought it to resell
Sells sealed for$6
Marketplace fees · 15.25%−$1
Payment processing · 2.9% + $0.30−$1
Shipping · est. from 145 pieces−$9
Reaches you$0
Selling costs more than this set returns.
For a 30% return at your costs. Change them and every figure on the site follows.
How long has it been on shelves?
On shelves about 3 years — longer than most sets last. Sets this far into their run are the ones that go without warning.
LEGO never announces retirement dates. This is only how long the set has been available against how long sets of its size usually run — not a prediction, and not inside information.
What it actually sold for
Sealed
$6
5 sold in six months · $5–$8Used
$6
1 sold in six monthsSellers are asking 71% more than buyers actually paid. The $10 figure above is a ceiling; this is the floor to negotiate toward.
Completed BrickLink transactions over the last six months. Real sales, not asking prices.
Set details
- Set number
- 31140
- Theme
- Creator · Creator 3-in-1
- Released
- 2023
- Status
- On shelves now
- Pieces
- 145
- Minifigures
- —
- Retail price
- $9.99
- Value per piece
- $0.072
- Price confidence
- high · 30 listings
- Last checked
- 8 days ago
Where these numbers come from
eBay30 live listingsThe asking price here — the median of what sellers want right now, $10. Last checked Oct 18.See the listings →BrickLink5 completed salesWhat it actually sold for — $6 across six months of real transactions. Last checked Oct 24.Open the price guide →Catalogue145 piecesPiece counts, minifigures, release year and retail price come from Rebrickable and Brickset. Retail was $10.See the catalogue entry →
eBay links are affiliate links — if you buy after clicking, we earn a small commission at no cost to you, and that is what pays for the site. BrickLink has no such programme, so those are plain links. Neither changes what we show or what we say about it.
How to read this. The value is the median of live sealed listings, after removing instructions, empty boxes, used sets, multi-set lots and implausible outliers. Real sale prices usually land below asking, so the buy-below figure is deliberately the conservative end of the range.
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