Set 41028
Emma's Lifeguard Post
Retired Jun 2015Retail price$9.99What LEGO charged
Worth now$17.99Typical sealed asking price · 36 listings
Recently sold$7.99Only 1 sale so far — too few to lean on
vs retail+80%Worth more than it cost
Proven performer
Up 80% on its $10 retail price since retiring. Pay under $2 to still make a margin reselling.
How much is LEGO 41028 Emma's Lifeguard Post worth?
LEGO 41028 Emma's Lifeguard Post is worth about $17.99 sealed right now, based on 36 live sealed listings on eBay. That's 80% above its $9.99 retail price. It came out in 2014 with 78 pieces and 1 minifigure. It was retired in Jun 2015. We last checked it 4 days ago.
Price history
Value history
Oct 22$1836 listings
- Lowest
- $16
- Highest
- $18
- Change
- +13%
- Asking vs retail
- +80%
2 observations · median asking · rechecked 8× daily · early days — a line drawn through 2 readings shows what we measured, not a trend
Should you buy it?
Up 80% on retail since retiring. A proper hold.
If you bought it to resell
Sells sealed for$18
Marketplace fees · 15.25%−$3
Payment processing · 2.9% + $0.30−$1
Shipping · est. from 78 pieces−$5
Reaches you$9
Pay no more than$7
For a 30% return at your costs. Change them and every figure on the site follows.
What it actually sold for
Sealed
$8
1 sold in six monthsUsed
$5
2 sold in six monthsSellers are asking 125% more than buyers actually paid. The $18 figure above is a ceiling; this is the floor to negotiate toward.
Completed BrickLink transactions over the last six months. Real sales, not asking prices.
Set details
- Set number
- 41028
- Theme
- Friends
- Released
- 2014
- Status
- Retired Jun 2015
- Pieces
- 78
- Minifigures
- 1
- Retail price
- $9.99
- Value per piece
- $0.231
- Price confidence
- high · 36 listings
- Last checked
- 4 days ago
Where these numbers come from
eBay36 live listingsThe asking price here — the median of what sellers want right now, $18. Last checked Oct 22.See the listings →BrickLink1 completed salesWhat it actually sold for — $8 across six months of real transactions. Last checked Oct 25.Open the price guide →Catalogue78 piecesPiece counts, minifigures, release year and retail price come from Rebrickable and Brickset. Retail was $10.See the catalogue entry →
eBay links are affiliate links — if you buy after clicking, we earn a small commission at no cost to you, and that is what pays for the site. BrickLink has no such programme, so those are plain links. Neither changes what we show or what we say about it.
How to read this. The value is the median of live sealed listings, after removing instructions, empty boxes, used sets, multi-set lots and implausible outliers. Real sale prices usually land below asking, so the buy-below figure is deliberately the conservative end of the range.
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